Henry Jenkins https://www.youtube.com/watch?v=AFCLKa0XRlw
“We through ideas into the world and they come back to us more developed” (Henry Jenkins)
Participatory Culture using network to create movements and change the network/world
- using # to promote politicians
- Twitter used to retweet tweets and spread news and info
- icebucket challenge
- gamergate in 60 sec
We are using technology in the way we need to use it.
- Simpson & Family Guy distribute politician thinking
- James Gillary caricatures (http://www.tate.org.uk/whats-on/tate-britain/exhibition/james-gillray-art-caricature)
- (look at magazine БИЗНЕС)
online gathering can harm people
Steven Haller (Cameron pig)
Transmedia Storytelling ( H. Jenkins website)
it is about creating a world which we would explore (explore the world through different media)
[extractability] Coca-Cola – e-sports
Matrix game
you create the world which you can manoeuvre.
a lot of fan fictions (written by fans)
Process of world building
Transmedia storytelling – world appears on different media platforms (toys; games; cosplays; videos; graphic novels)
- variety of platforms
- variety of audience
Hit Records
change the point of the story (e.g
Elements of Transmedia Storytelling:
- ‘drillability’
- continuity vs multiplicity
- immersion vs extractability
- world building
- seriality
- subjectivity
- performance
The Hunt for Gollum (2009)
http://www.peterrabbit.com/en/emmathompson
Italian comics Dillan Dog (illustrated by different artists)
Superheroes are in our world, trying to solve our problems.
- rich stories
- open environments
- open ended mission to create evil rather then closed quests
- multiple creators make characters transferrable
dariakryshyna 